VCON 新锐品牌展

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VCON 星创奖
见证下一个超级品牌的诞生! 2020年是一个特别的年份,疫情肆虐,全民皆宅,酒店、旅游、餐饮、娱乐、零售……无数的行业受到冲击,众多企业破产或濒临倒闭。严峻的环境中,新消费品牌加速崛起,无疑是近年来商业领域最为亮眼的现象,锁定垂直赛道,全域营销渠道打造爆款,叠加Z世代渐入消费主流,所有生意都值得再做一遍的论断一次次被印证。 自古机遇与挑战并存,擅于在变局中破局者方可长盛。后疫情时代,新锐品牌应该如何打破行业认知,在新兴市场里打出自己的价值?传统品牌如何寻求机会点,实现逆势增长?6月29-30日,首届VCON新锐品牌营销论坛将聚集这些优秀的国内新锐品牌代表,挖掘品牌爆红背后的底层逻辑,且看他们如何讲好中国品牌故事。
报奖日程 COMING SOON…
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  • Yoyi Digital is a global leader in AI driven marketing solutions and recognized internationally as a platform with constant innovation and consistent marketing effectiveness. Yoyi Digital has built a leading team with expertise in data science and machine learning technologies. Leading the advancement of the Martech industry in China, Yoyi Digital prides itself in helping brands fulfill their multi-screen, multi-function, multi-audience needs. Yoyi Digital launched the market’s first AI driven programmatic platform YOYI PLUS now upgraded into intelligent media management platform YOYI PlusX, customer data management platform YOYI DataBank and automatic consumer communication platform YOYI Hub. By integrating all platforms and technologies, Yoyi Digital is currently the only one-stop intelligent marketing platform to truly realize cross-screen strategies: PC, Mobile, Video, OTT and DOOH in China’s market. http://www.yoyi.com.cn​
  • Magnetic Engine is a leading content community and social platform globally. We believe each person is unique with his or her own strengths and needs. We believe engagement and interactions can create value. We constantly improve our content creation tools and services, to allow people to more easily record and share their lives as well as to express and unleash their talents.
  • Tencent Marketing Solution is a leading marketing platform in China providing core business data, marketing technology and excellent services across Tencent’s full range of application scenarios. Tencent Marketing Solution delivers digital marketing solutions that are fully integrated, combining online and offline for brand campaigns, sales promotions and retail needs. Tencent Marketing Solution is committed to providing effective marketing solutions to better connect brands and customers, helping brands achieve smart growth. https://e.qq.com/ads/
  • CHIN builds a KOLs economic ecosystem with the core of Content e-Commerce & Intergrate Marketing. In 2019, this ecosystem created more than 3.3 billion GMV. With 250+ exclusive signing KOLs, such as the top tier KOLs Cherie and Sunny33, CHIN has covered more than 270+ million followers through most of the social mainstream platform, such as Weibo, Tiktok, Xiaohongshu, bilibili, Taobao Live. To attract and retain young-gens female followers and customers, CHIN developed a portfolio of 30+ self-owned brands. The women's wear GMV of CHIN listed as the top 3 in the category of Taobao at 2019. In addition, with the model of KOLs marketing, CHIN continues to linkage the customers and brands, and integrate the live streaming into the brand's marketing process, providing integrated marketing solutions for thousands of famous brands. http://www.thechenfan.com fan.com
  • HUAWEI Ads is an ad service platform based on Huawei's strategy for the 5G era, which integrates Huawei native cloud services and offers better ad services for advertisers and ad sharing policy to attract developers. HUAWEI Ads is always committed to creating an open and compliant advertising ecosystem for high quality marketing experience. https://ads.huawei.com
  • Founded in 2013 by Charlwin MAO and Miranda QU in Shanghai, Xiaohongshu bears a mission of “Inspire Lives”. Users can record their daily life and share their lifestyles through short videos and posts. Besides, user interactions based on mutual interest are encouraged and facilitated. On June 1, 2018, Xiaohongshu completed Series D round funding of more than USD 300 million at a valuation of over USD 3 billion. Xiaohongshu has garnered over 100 million monthly active users as of October 2019, 70% of which are born after 1990, showing a sign of growing momentum. Providing an authentic, positive and diversified community vibe, Xiaohongshu has become an irreplaceable platform for Chinese young people to get inspirations for lifestyle and consumption decision-making. https://www.xiaohongshu.com
  • Yimian by Ascential is a leading AI-powered commercial data analytics solutions provider devoted to unleashing the value of data, enabling smarter decisions for clients through data and AI technology. Empowered by advanced analytics and leading technology capabilities, including AI that transforms mega-data sourced from digital commerce channels, our readily actionable suite of solutions – including Market Portraying, Positioning & Proposition, Engagement & Delivery, Performance Tracking – provides real-time accurate insights and advice on business strategy, product development, marketing & sales, digital commerce operation. https://www.yimian.com.cn/
  • As a specialist global information company, Ascential(LSE: ASCL.L) provides a path-to-purchase information lifecycle that combines intelligence, data and insights to drive growth in the digital economy. We do this by delivering an integrated set of business-critical products in the key areas of consumer insight & product design, marketing and sales. Our product brands include Cannes Lions, Yimian, Edge by Ascential, WARC, WGSN, and more. In an increasingly complex, digitally-driven world, we help the world’s most ambitious businesses understand what’s important and how to act on it – today, and in the future. https://www.ascential.com.cn/
  • Xiaomi continues to consolidate the business model of “Hardware + Internet services + New retail”, which is driven by the dual-engine strategy of “Mobile phone + AIoT”. Providing consumers amazing products with honest prices, and thus Xiaomi has rapidly grown into a promoter of the national intelligent life. "Xiaomi Marketing" is an intelligent marketing service brand launched by Xiaomi. It takes “Hardware + Internet services” as the entrance, covering users' 24-7 daily scenarios, gathering diversified data from IoT devices, helping brands reach high-quality customers efficiently, maximizing brand’s growth and providing advertisers with an all-ecological and intelligent marketing solution. Since its establishment in 2014, Xiaomi Marketing has served more than 5,000 KA customers and is committed to providing customers with better and more innovative marketing solutions. It is the first to open up new areas of AIoT innovative marketing and bring new growth ideas to the industry. Xiaomi Marketing has won various awards at home and abroad, and has been widely recognized by the industry. http://e.mi.com/
  • https://e.oppomobile.com/
  • Zhihu is an integrated internet community-based platform for Chinese users. Ever since its founding in 2010, Zhihu has gathered the most creative people in internet technology, business, film, fashion, culture, and other fields in the Chinese speaking world. This was possible thanks to its serious, professional, and friendly social atmosphere, as well as its unique product offerings, and its structured, high quality, and easy to obtain content. It has become the most influential community-based platform for all types of content in many fields. It has an advertising and membership business model. As of January 2019, Zhihu already had over 220 million users who collectively contributed to 130 million responses. Zhihu’s user base has changed greatly over the years, with a large number of users from second and third tier cities who use Zhihu to discuss, share, and communicate. http://www.zhihu.com
  • Beijing Fancy information Technology Ltd,is a professional marketing technology company, relying on the integration of intelligent digital products, technical services and global media resources, serving more than a thousand brands and It includes many domestic and foreign Fortune 500, have become the preferred digital marketing service provider for brand owners. And through programmatic advertising, high-quality media exclusive agent, marketing SAAS, cross-border marketing and other products services, with innovative technology as the core driving force, we continue to explore disruptive technologies in the marketing field, link global brand owners and consumers, and help customers achieve brand success and business growth. http://www.fancydigital.com.cn
  • NetEase, Inc. (“NetEase”), as a leading internet technology company based in China, is dedicated to providing premium online services centered around innovative and diverse content, community, communication and commerce. NetEase develops and operates some of China’s most popular mobile and PC games. NetEase’s other innovative service offerings include the intelligent learning services of its majority-controlled subsidiary, Youdao; music streaming through its leading NetEase Cloud Music business; and its private label e-commerce platform, Yanxuan. http://www.163.com
  • Umeng+, a Chinese leading big data company with the mission of "data intelligence, driving business growth", provides professional universal big data service. It has established excellent technology and algorithm capabilities, combined with real-time updated data resources, covering 191 industry categories, outputs 300+ application or industry analysis indicators. Umeng+ has successfully helped Clients to drive business growth by providing one-stop Internet data product & service system. As of June 2020, it has provided professional data services for 2 million mobile applications and 8.9 million websites for 10 years. Umeng+ has a variety of well-known Clients, includeing China Mobile, CCTV, People's Daily App, Bytedance, etc. http://www.umeng.com
  • Acxiom is a globally renowned data-driven omni-channel solution company, providing customized product and service like all-link data solution, marketing automation, CDP&CDXP, CRM&SCRM, EC operation, AI solution for enterprises. We enable people-based marketing to connect systems and data to drive better customer experiences for people and greater ROI for business. Our partners covers health & beauty, food, luxury brand, personal care & cleansing, clothing, 3C industries. http://www.acxiom.com.cn
  • PEX Technologies is a customer data technology and AI company headquartered in Shanghai with offices in Beijing, Shenzhen, Hong Kong and Silicon Valley. We combine cutting-edge big data and AI to tackle problems in areas of marketing, personalization, and customer analytics. We have served 300+ mid to large global and China enterprises in sectors of retail, automotive & mobility, travel, finance and ecommerce. http://www.chinapex.com.cn
  • nEqual is an industry leading data technology platform, empowering companies with "Intelligent business". With the core concept in technology and products of "Empowering data" and artificial intelligence (Deep Learning + Knowledge Graph + Human-machine Integration) as its core, nEqual drives the "Intelligent business" mode of enterprises in terms of marketing intelligence transparency, consumer operation and enterprise operation digitalization by means of marketing cloud product platform. Functioning as an industrial "Data hub" for years and a "Marketing data hub” for a new generation, nEqual is reputed for its rich experience in cross-field data management and practical experience and is now severing about 100 domestic and overseas enterprises including P&G, BMW, Intel, GAC FCA, Dongfeng-Nissan, Nestle and others. http://www.nequal.com
  • Focus Media is the largest offline advertising solution provider in China. Founded in 2003 as a pioneer of inner-building advertising company globally, Focus Media is China’s largest elevator and cinema media group. Its IPO in 2005 on NASDAQ was the first among Chinese advertising company. In 2007, it was included in the NASDAQ 100 Index. In 2015, Focus Media returned to the China A-share market. As the undisputable leader in offline advertising industry, Focus Media owes its impressive RMB 10+ billion results to the pivotal use case of “elevator”. Elevators are the part-and-parcel of urban infrastructure and everyday life. It addresses the mass population passing through elevators with high frequency and low distraction. This makes elevator media the favorite resources for advertising success today. Focus Media covers 300 out of the 400 million Chinese urban residents every day. Focus’ elevator campaigns generate 500+ million impressions per day across 200+ cities, making it the preferred advertising platform in China to boost brand awareness. https://www.focusmedia.cn/
  • Ocean Engine is a comprehensive digital marketing platform developed by ByteDance that provides services to businesses of all sizes, in various regions, to inspire creativity, drive business, and sustain growth. https://www.oceanengine.com/
  • Established in 2006, Miaozhen Systems is a leading omni-marketing intelligence and business intelligence & analytics solution provider in China. Based on big data and AI technology, it aims to build a complete consumer-oriented circle of business intelligence decision for enterprises that covers data analysis, insight and application optimization through authentic and objective omni-marketing intelligence and a combination of cognitive and perceptual intelligence. Miaozhen Systems strives to help enterprises predict trends in the market, optimize business decisions, and achieve commercial value through a real-time, comprehensive and accurate evaluation of marketing effect. Miaozhen Systems provides personalized omni-marketing intelligence and business intelligence analysis solutions for more than 1,000 world-renowned brands and local leading brands in China. https://www.miaozhen.com/cn
  • Founded in 2007 as an insight-driven marketing consulting firm, Illuminera has evolved into a premier data-empowered marketing consulting and solutions group with global presence. Illuminera’s unique strength lies in the deep belief that data of all dimensions, if analyzed properly, can lead to revealing insight which in turn illuminates powerful business strategies and ensure highly effective executions. From developing growth roadmaps to positioning mega brands, from innovating new products and business models to elevating marketing ROI with data empowerment, from telling powerful creative stories to using algorithms to guide media placement, time and again our unique philosophies and methodologies deliver substantial business impact. Today Illuminera has expanded into a collection of boutiques each with unique strengths and specializations but all relentlessly striving to help clients to innovate, grow and win. Combined together, our boutiques provide integrated end-to-end marketing solutions and lead the data-empowered marketing revolution. http://www.illuminera.com/
  • 233Digital was founded in September 2017, Social Thinking is our core business mindset to provide business value services for brands in China. We had 80+ team members who were mostly from top 4A firms and e-commerce platforms in the industry. Our company had many successful project experiences accumulated in social, e-commerce, new-retail and other marketing fields over the years, and we focused on offering integrated business solutions in social Marketing & social eCommerce. http://233digi.com/
  • As the world's leading professional network, LinkedIn was founded in 2003 and is headquartered in Silicon Valley, California, USA. As of August 1, 2020, LinkedIn has more than 706 million members from more than 200 countries and territories around the world, with the number of Chinese members currently amounting to over 51 million. Leveraging the insight from big data, LinkedIn Marketing Solutions is able to provide tailored social advertising solutions for clients to promote either products or brands to a group of targeted audiences. https://business.linkedin.com/zh-cn/marketing-solutions​

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  • Yoyi Digital is a global leader in AI driven marketing solutions and recognized internationally as a platform with constant innovation and consistent marketing effectiveness. Yoyi Digital has built a leading team with expertise in data science and machine learning technologies. Leading the advancement of the Martech industry in China, Yoyi Digital prides itself in helping brands fulfill their multi-screen, multi-function, multi-audience needs. Yoyi Digital launched the market’s first AI driven programmatic platform YOYI PLUS now upgraded into intelligent media management platform YOYI PlusX, customer data management platform YOYI DataBank and automatic consumer communication platform YOYI Hub. By integrating all platforms and technologies, Yoyi Digital is currently the only one-stop intelligent marketing platform to truly realize cross-screen strategies: PC, Mobile, Video, OTT and DOOH in China’s market. http://www.yoyi.com.cn​
  • CUE Group was founded in 2018 by industry elites together with world class PE institution KKR. With its cutting-edge digital technology and industry experts from internet firms, 4A agencies, strategy consulting and enterprise digital service providers, CUE is dedicated to help clients to grow their business. With leading AI technology and big data capabilities, and deep insight and understanding of vertical industry clients, CUE has continuously explored innovative vertical industry solutions on basis of its one-stop digital marketing platform, including Smart Digital Marketing Solution, Smart Retail Solution, Smart Entertainment Solution, and AI Smart City Solution. https://cue.group/

  • 31Event - China's leading marketing technology service provider - is specialized in a wide range of cutting-edge event technologies. 31Event has established its reliable reputation and won the trust of more than 300,000 customers with its dedicated and professional team as well as its project execution expertise. This has not only resulted in achieving more than 1.3 million successful conferences and exhibitions, but more importantly, 31Event has been the core force in the forefront in advancing events technology integration and developing innovative IT solution for the China's conference & exhibition industry. It is regarded as the company who knows events solutions best. http://www.31huiyi.com/

  • Juta Online is a professional provider of customizable marketing solutions and services, which including digital marketing, data analytics applications, multi-dimensional solutions and e-commerce conversion optimizations. As the core agent of HUAWEI Ads, Juta Online works with HUAWEI to create an integrated marketing solution for customers to balance brands exposure and sales performance, which makes digital marketing more interesting, effective and valuable. Juta Online provides comprehensive insights into different aspects of digital marketing, including monitoring and analyzing public opinions, advertisement performance, traffic data, mini program interactions and user experience in order to provide professional optimization reports. https://jutaol.com/
  • Convertlab is the first native marketing cloud in China. Convertlab bridges the gap between data and growth through a one-stop marketing cloud service that makes marketing simple and makes growth natural. Convertlab creates professional, smart, and agile products that directly connect enterprises with consumers, refining management capabilities and improving marketing efficiency. Convertlab provides long-term services to over 300companies across a variety of industries, including retail, large chains, finance companies, and FMCG. https://www.convertlab.com
  • Linkflow is a Customer Data Platform(CDP) that allows data to flow without programming. By effectively connecting data islands and getting through customer touch-points, we can provide integrated customer operation experience from information collection, analysis to operation for enterprise market and operation departments, and help enterprises drive business growth through data.CDP currently supports scenarios such as AD effect tracking, SCRM, marketing automation, customer lifecycle management etc. https://www.linkflowtech.com/
  • Join Digital Group is A wholly-owned subsidiary of a-share listed Join-Cheer (stock code: 002279).We’re committed to using data to build innovative products and solutions that bring together communication、management and marketing automation in the era of big data. https://www.joindigital.com.cn
  • Beijing Zhidemai Technology Co., Ltd was established in November 2011 and publicly listed in Shenzhen Stock Exchange Growth Enterprise Market on July 15, 2019. In the past 10 years, our flagship platform “SMZDM.com”, which is committed and specialized in consumption area, has built an ecosystem consisting of users, content creators , e-commerce platforms as well as brand owners. Further more, we have witnessed the continually growth of “SMZDM.com” from content generation, user acquisition, consumer scalability to profit perspective. Our brand is built around essential influence through internet. Serving as a leading marketing platform with capabilities of brand marketing and order conversion, “SMZDM.com” has since been known as an indispensable channel for e-commerce platforms and brand owners to acquire consumers and enhance brand preference. Currently, our offering covers all categories, providing marketing solutions for thousands of partners. Delivered on the promise for brand owners’ omni-channel marketing demand, we established our subsidiary company “Starlinks”, which is focused on collaboration with external resources, e.g short-form mobile video, live casting and KOL, to bring truly benefit for monetization. Moving forward, we will constantly devote ourselves on providing consumption content and data, diversified portfolio of marketing solutions and building a mainstream channel for brand operators with better content and maintain strong relationship with end consumers, which, will enable a profound revolution of resource optimization and product evolution. Our mission is to provide a leading marketing destination for e-commerce platforms and brand owners with excellence and efficiency. https://www.smzdm.com
  • https://www.cbndata.com/home
  • Founded in the Netherlands in 1999,Webpower entered China in 2006 and now it has 11 branches around the world. As an Omni-channel intelligent marketing service provider, Webpower has always paid attention to the multi-dimensional marketing needs of enterprises and continuously exported a variety of innovative, cutting-edge and effective marketing products and services during the past ten years' development in China. In 2018, Webpower launched the intelligent marketing platform Dmartech, creating a marketing closed loop for enterprises from omni-channel data connection, marketing automation, BI data analysis to scenario application and customized development. Webpower has provided professional marketing services for 10 major industries including retail, IT, tourism, aviation, exhibition, finance etc., and brands like Starbucks, SONY, Wal-mart, GIVENCHY, Remy Martin, Lenovo, Disney, China Eastern Airlines, DBS Bank, Pacific Insurance and so on. Inspired by the concept of intelligent marketing, Webpower is dedicated to technology-driven marketing, in-depth exploration of member value for enterprises, to help enterprises create “intelligent marketing" map, as well as various possibilities of member marketing. http://webpowerchina.com/
  • As the leading marketing technology provider in China, HYPERS is committed to helping brands discover customer insights, measure impacts, drive business growth. We’re proud of being trusted by industry leaders, including 20% of brands listed in the 2020 World’s Most Valuable Brands by Forbes. Hypers Marketing Cloud ingests and analyses all the customer data, integrates it with AI, and activates it to intelligently orchestrate personalized experiences across all touch points, in real-time, at scale. http://www.hypers.com
  • MAI, an omni-channel social CRM platform, is focusing on customized solutions for enterprises.We make it possible for companies to achieve digital transformation. With the power of 'Omni-channel Customer Acquisition' and 'Operation of Private Domain Traffic',it could easily create a closed-loop marketing, improve the operational efficiency of existing market shares, develop new potential markets and help enterprises to achieve super growth. Relying on the platform strategy of "PaaS" + "SaaS" + "Value-added Services" and reliable technology core competitiveness, MAI has served 200 million+ consumers worldwide and 300,000+ corporate users successfully,such as Unilever, Danone, Medela, vivo, Burberry, Vanke and other fortune 500 companies, which have achieved an average user growth more than 30%.The renewal rate is 100%. For more information, please visit : http:/www.maiscrm.com
  • https://www.growingio.com
  • DeepZero, the first and largest MarTech Company in China, formerly known as iPinYou. With a broader vision of development, iPinYou has been upgraded to DeepZero in August 2019. Meanwhile, iPinYou remains as the MarTech sub-brand of DeepZero. DeepZero has been utilized artificial intelligence and big data technologies to empower marketing professionals increase decision-making efficiency and boost the development of AI empowers decisions in digital transformation with core technologies. DeepZero has provided data management service and digital advertising service for over 90% of the Fortune 500 companies across various industries including automotive, FMCG, retail, beauty, online service, pharmaceutical and finance. The intelligent decision and data processing capabilities of DeepZero is based on more than 50 patents, 40 software copyrights and 100 awards. Its data management platform leads the Strong Performers in the Forrester Wave™ in Asia Pacific. https://www.ipinyou.com.cn/
  • CHIN builds a KOLs economic ecosystem with the core of Content e-Commerce & Intergrate Marketing. In 2019, this ecosystem created more than 3.3 billion GMV. With 250+ exclusive signing KOLs, such as the top tier KOLs Cherie and Sunny33, CHIN has covered more than 270+ million followers through most of the social mainstream platform, such as Weibo, Tiktok, Xiaohongshu, bilibili, Taobao Live. To attract and retain young-gens female followers and customers, CHIN developed a portfolio of 30+ self-owned brands. The women's wear GMV of CHIN listed as the top 3 in the category of Taobao at 2019. In addition, with the model of KOLs marketing, CHIN continues to linkage the customers and brands, and integrate the live streaming into the brand's marketing process, providing integrated marketing solutions for thousands of famous brands. http://www.thechenfan.com fan.com
  • Beijing Fancy information Technology Ltd,is a professional marketing technology company, relying on the integration of intelligent digital products, technical services and global media resources, serving more than a thousand brands and It includes many domestic and foreign Fortune 500, have become the preferred digital marketing service provider for brand owners. And through programmatic advertising, high-quality media exclusive agent, marketing SAAS, cross-border marketing and other products services, with innovative technology as the core driving force, we continue to explore disruptive technologies in the marketing field, link global brand owners and consumers, and help customers achieve brand success and business growth. http://www.fancydigital.com.cn
  • NetEase, Inc. (“NetEase”), as a leading internet technology company based in China, is dedicated to providing premium online services centered around innovative and diverse content, community, communication and commerce. NetEase develops and operates some of China’s most popular mobile and PC games. NetEase’s other innovative service offerings include the intelligent learning services of its majority-controlled subsidiary, Youdao; music streaming through its leading NetEase Cloud Music business; and its private label e-commerce platform, Yanxuan. http://www.163.com
  • Umeng+, a Chinese leading big data company with the mission of "data intelligence, driving business growth", provides professional universal big data service. It has established excellent technology and algorithm capabilities, combined with real-time updated data resources, covering 191 industry categories, outputs 300+ application or industry analysis indicators. Umeng+ has successfully helped Clients to drive business growth by providing one-stop Internet data product & service system. As of June 2020, it has provided professional data services for 2 million mobile applications and 8.9 million websites for 10 years. Umeng+ has a variety of well-known Clients, includeing China Mobile, CCTV, People's Daily App, Bytedance, etc. http://www.umeng.com

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